Blogger or Brand?: Extending Your Online Identity

Blogger or Brand?: Extending Your Online Identity.

Some of us have purely personal sites where we discuss the day-to-day, while others are trying to create an online presence around our blogs or use them as a springboard for other projects. If you’re in the latter camp, you’re not just a blogger: you’re a brand.

You may never be Coca-Cola or Apple, but you can still be a brand (and use branding to grow your blog). Today, we’ll start to look at branding your blog — what it is, why you’d want to do it, and the key elements for getting started. Time to become a household name!


3 thoughts on “Blogger or Brand?: Extending Your Online Identity

    • I thought it was great reference but I am not a brand and not even thinking of branding with this littlegirlstory blog which its brand is just me, my true self. Jess the Little Borneo Girl. Perhaps I may have another future blog and that will be a brand in tune with the current trend. Right now, I am happy just to share my thoughts and my true life story. Was a food for thought for me hence I reblogged it. Glad the post was inspirational to you, Vera. 🙂

  1. Pingback: A quiet night and a random post for Belinda | littlegirlstory

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